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Blog summaryLast updated: 20-May-2013
 | eLearning Network 'Marketing your elearning project' event
On Friday, Nelson Croom attended the eLearning Network's 'Marketing your elearning project' event. The event was a resounding success and stimulated lively debate from the packed audience. The event ...
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 | Do we have too much data?
I was recently struck by a blog on an eConsultancy report, about when is the best time to send emails for marketing purposes. We're always looking to increase our response rates for our course ...
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 | Marketing lessons from the Campaign Trail
I have spent the last few weeks as the clip board man, canvassing with a Lib Dem candidate in the Somerset county council elections. My man, Adam Dance, is 20; the sitting Tory councillor is 77.
A striking feature ...
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 | Positive feedback from learners
It is that time again when I compile responses to our end of course questionnaire. We share these responses with all of our partners and we use the feedback when we build new courses.
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 | Partnering with Fundraising Institute Australia
We have recently partnered with an organisation in Australia who is soon to be offering a selection of courses from our portfolio to their members. Fundraising Institute Australia (FIA) is ...
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 | Choosing the best image file format for webpages
The most common image formats are GIF, JPEG and PNG because these files can be optimised and compressed for the web. Let's have a look at the benefits of each.
GIF
The GIF format is good for uncomplicat...
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 | The easier you make it, the more they will learn
One thing I find myself coming back to time and again, no matter what I am doing is the idea that if you 'make it as easy as possible' then it will be more successful. It's become a bit of a professional ...
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 | Bringing high quality, online CPD to all accountants
In September 2010 Nelson Croom launched accountingcpd.net with the aim to 'create a real community and network for accountants with genuinely engaging courses which impart knowledge and develop ...
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 | Is e-learning truly flexible?
Much is spouted about the flexibility of e-learning and how it allows people to learn anywhere and at any time. I have always advocated that this is indeed one of the appealing things about e-learning; ...
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 | Launch of Anti-Money Laundering
Nelson Croom has launched a new course on Anti-Money Laundering. The course will introduce your learners to the concept of 'money laundering' and how it works. They will ...
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 | Marketing the experience - practice as we preach
Yesterday an accountant in Africa sent through a message using our feedback button to say how impressed he was with our online CPD courses. He said he thought the service would be particularly ...
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 | e.learning age writes about our award win
e.learning age has, this month, published an article on our gold award win at the 2012 E-Learning Awards, in the category of 'Excellence in the production of learning content - not for profit sector'. ...
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 | Patient Opinion - a new project designed to bring about improvements across the health service
We've recently been working on a new project for an organisation called Patient Opinion. Patient Opinion is an organisation committed to using patient stories to bring about service improvement in ...
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 | The perils of stand-up training
I love the term "stand-up training" as it betrays the fact that the focus tends to be on the trainer, rather than on the learners (the "sit-downs", I guess?). Once the students are trapped in front ...
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 | Divergent and convergent online activities
Do you prefer the detail or are you more of a big picture person? With e-learning, there isn't a trainer who can get to know the different personalities of the people in a training course in order ...
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 | Social Media - Challenge and Opportunity
Social media is a real challenge for professional bodies. They all agree that their members want to learn and share with each other - and that networking opportunities are a very important part ...
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 | Building websites to support your learners
As well as creating your online learning courses, we can also build you bespoke webpages and websites in Imago, our content management system. These may range from basic login pages with your branding ...
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 | Last minute learners
People learn best when they are engaged, interested and having fun. This was always true for me and it is clear, when I spend time with my young niece or watch my partner, who's a primary school ...
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 | A new course launches in our health portfolio
We have published a new course that is available through healthcpd.net. Commissioning for Providers, written by Primary Care Commissioning (PCC), looks at what commissioning actually is, how it has ...
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 | Accounting CPD in the city of Rembrandt
Continuing my exploration of export markets I have just been on a day trip to Amsterdam to visit the NBA, the Dutch accountants' professional body.
They are keen to offer more online...
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 | Reflection or is it just blogging?
I attended a CPD Forum event last week and as ever it gave me food for thought. There was a session on reflection and its importance in professional development.
Now there are whole s...
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 | An event not to be missed
I have written several times in the past about the importance of learning from your own experience rather than spending time and money on research that turns out to be of dubious relevance. But here's ...
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 | The importance of the like feature
New research from GlobalWebIIndex shows that one of the most popular activities on social sites is clicking on 'Like' buttons. We now have like buttons switched on in various places within our ...
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 | Talking in codes
So I've been giving it some serious thought and I've finally decided on my favourite feature of the Imago system. You guessed it - the activation code generator.
You didn't guess it? ...
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 | Bereavement counselling: working with technical content
Some of the content that we work with is technical and what we bring to the table is the ability to edit it so that it speaks to the right audience and conveys clear messages to achieve set objectives. Clients ...
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 | Launch of new project with the Energy Institute
We have had our first meeting to kick off a new project with the Energy Institute (EI). The EI is the leading chartered professional membership body for the global energy sector and are looking ...
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 | Partners Questionnaire Responses
After the Christmas break it was once again time for me to complete my quarterly review of the responses our learners give in the end of course questionnaires. Over the last quarter 164 learners ...
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 | Bitesized Learning
An exciting new initiative is unfolding here at Nelson Croom.
We want to continue to give our learners flexibility and choice so we are creating a range of bitesized online learning t...
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 | Understanding Imago
Imago, the web application Nelson Croom has developed, sits behind all of our courses and websites and is provided as a hosted solution. This means that this blog and any course any learner takes, ...
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 | Online images winners and losers
It's ironic: people are taking more photos and videos than ever before, but they seem to be buying less and less photographic equipment. A couple of months ago I bought myself a new camera body upgrade. ...
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 | ACCA Benchmarkers - extreme personalisation
I recently attended a progress meeting on our ACCA benchmarker project. We are working with the Research and Insights team to take their research projects and bring them to life for members and ...
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 | Working with engineers in New Zealand
As David ends his trip across South East Asia and Australia, our approach to CPD is making an impact more and more widely. Hot on the heels of the launch of white-labelled versions of our courses ...
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 | Sydney and Melbourne: cities of egalitarian muscle
I have spent the final week of my Asia/Pacific expedition in Sydney and Melbourne. Prospects for new professional body partners look good in both cities, especially Melbourne. Online CPD is well ...
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 | Recognition for our approach
accountingcpd.net has now been helping accountants to achieve their CPD for over two years and is no longer the new kid on the block. Indeed we are now considering changing the name to "award winning ...
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 | E-Learning supports adults with autism to live fulfilling and rewarding lives
In 2010 the British Psychological Society (BPS) began work with Nelson Croom to develop e-learning modules to raise awareness of adult autism. In 2012 the project won the gold award for 'Excellence ...
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 | Hong Kong Streets in the sky
Hong Kong, the third stage of my Asian trek, is richly endowed with accountants, at least 60,000. They have a remarkable appetite for qualifications. 'A collectors' market' as one well-placed observer ...
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 | More great feedback from our learners
Every quarter I review all the course completion questionnaires completed by learners and analyse them to provide our partners with feedback and responses from their learners. It is a great exercise ...
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 | Launch of Market Analysis for Accountants
We are delighted to have published a new course by bestselling author Peter Howson on Market Analysis for Accountants. The course is about creating a robust framework for carrying out market analysis. ...
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 | Paying for CPD in Kuala Lumpur
I have completed the second leg of my SE Asia/Australian trip exploring the scope for accounting CPD. Last week I attended the Malaysian Institute of Accountants conference in Kuala Lumpur and ...
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 | accounting CPD - is social the answer?
Last week found us at the Accountex conference at Olympia. It was a new event, so we were delighted to find it ...
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 | Work and Energy in Singapore
I have just started a 4 week tour of SE Asia and Australia to explore the market for our online CPD courses, accountingcpd.net in particular. First stop Singapore. What a commercial hot house. ...
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 | Another bumper night for Nelson Croom at the E-Learning Awards
The champagne corks popped last week - twice - as Nelson Croom won awards in two categories. We won a gold award in the 'Excellence in the production of learning content - not for ...
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 | E-Learning leading the way for publishers
This weekend the Society of Young Publishers (SYP), which I currently chair, held our annual conference which looks to give people who are new or trying to break into the industry the opportunity ...
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 | Spot the mistake?
You are reviewing the 'Market Analysis' course Nelson Croom is developing for you, and you see the following sentence on the homepage:
"This course will help you to understand the...
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 | Team talk
A few months ago, alongside a new season of football, another year of our work Fantasy Football league began.
Each week, those of us involved in the Nelson Croom Cup will take a close...
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 | Create more than a splash
Until a few years ago, if a client had more than one or two courses, we would usually create within our Imago system, a customised splash page where learners could find out how the courses work and ...
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 | How are professional associations harnessing the web
Yesterday I attended Harnessing the Web to Drive Membership Value & Growth, organised by Memberwise. The event was really well attended with over 200 delegates. I know Richard Gott has worked ...
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 | Professional development at its best
I recently completed my first judging of the e-learning awards and it was fascinating. It was quite a commitment. Firstly I had to work with my fellow judges to create a shortlist for two categories. ...
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 | Peer-enriched learning for dummies
In preparing for the recent awards presentations, I faced the problem of how to explain the social interaction in our courses and how it creates a learning process. I came up with Peer-enriched Learning ...
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 | Anna Faherty in International Accountant
Ethics and professionalism is a topic ever present in the accounting world and it is great to see accountingcpd.net author, Anna Faherty asked to talk about the topic in this month's International ...
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 | An interview with Juan Carlos Venegas, author of Becoming an Expert Witness Part 2
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 | South African accountants embrace accountingcpd.net
I am always pleased when a new partner comes on board, but it is really exciting when they take us somewhere we couldn't really have gone before. This week The South African Institute of Chartered ...
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 | New partners
One of our big new publishing initiatives this year is our range of courses for health professionals, and its great to welcome our first two partners. The College of Occupational Therapists ...
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 | Social learning brings out the reactionary
It was interesting to see the reaction of the judges to our approach to social learning at this year's awards presentations. We were shortlisted in two categories. One project was Jacqui's and ...
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 | Accounting & Finance
A full list of finance partners can be found here.
We help a wide range of accounting and finance professionals all...
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 | Launch of healthcpd.net
As we continue in our mission to bring high quality online learning to all professionals we are pleased to announce the launch of healthcpd.net.
Developed in partnership with PCC (Primary...
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 | What's left to publish this year
As we enter the final quarter of 2012, we are still busy with our publishing programme for the year. It's been a successful year with the courses all being well-received so far - let's hope ...
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 | Wiley launch a new initiative
Wiley have been one of our clients since 2005, and we have developed a range of different online learning projects for them. Currently we work with them to develop and deliver Delphi: The ...
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 | And the winner is...
So the judging of the e-learning awards is finished for another year. This is the second time I have acted as a judge, so what's it like? Well firstly, it's quite a lot of work. Overall I've had ...
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 | Let it breathe
If we have something we want to show off or draw attention to, it doesn't make sense to surround it with clutter - detracting from its beauty. Think of an art gallery - you can fully appreciate the ...
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 | Avoiding scandal with good corporate governance
The term "corporate governance" is recognisable to almost everyone because of the many shocking scandals occurring in companies and other organisations across the world, and regularly reported ...
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 | Managing risk in your business
It is difficult, these days, to pick up a newspaper or magazine and not find stories involving serious problems which have suddenly struck particular enterprises.
Whatever the cause you are...
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 | Practice Management: Building and Growing your Firm
Nelson Croom are pleased to bring you the next online CPD course in our series aimed at helping you build and sustain your professional practice.
The third course in our series of ...
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 | Updated Employment Law course
Nelson Croom has today launched a new edition of our Employment Law course. Employment law changes frequently and we make sure that all changes are incorporated into the course on a regular basis. ...
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 | Diabetes course revamp
Nelson Croom work with the Bournemouth Diabetes and Endocrine Centre (BDEC) to offer an online programme that supports people with type 1 diabetes in managing their condition. It focuses on ...
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 | E-Learning Awards again!
On the 8th November we will be getting dressed up in our posh frocks and DJs and heading off to Grosvenor Square for the e-Learning Awards Gala Dinner. We are up for two awards, Best Use of Social ...
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 | Health demo
Sign up for a free hour's worth of CPD on an overview of the Care Quality Commission. You'll get 90 days' access from the first time you access the module and once you've completed it you'll ...
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 | Engaging with ethics
I was recently reminded of an excellent event I attended which was organised by the UK Inter-Professional Group (UKIPG). This is an issue that professional bodies are thinking about more and ...
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 | Chairman of the bored (with apologies to Crass)
Oh no! I think I really am part of the mainstream now.
First we win an award. Not just any award, but the main one for eLearning Development Company of the Year - I may have mentio...
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 | SYP - An opportunity through social media
A friend who I met whilst doing my Masters in Publishing at Kingston University recently contacted me about the opportunity to join the committee of the Society of Young Publishers (SYP). The SYP ...
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 | Launch of Grammar and Effective Writing
Good grammar and writing skills are key communication tools for every professional. Using language incorrectly can undermine your credibility; you might be an expert in your field, but people won't ...
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 | Assessing completion in CPD
With all of the controversy regarding this year's GCSE's I was reminded of a blog I had written on assessing completion in CPD which touched on GCSE's as exams which I though I would share with ...
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 | 100 months of registrations
At the end of every month, our online professional development web application, Imago, sends me a message telling me what it's been up to during the month - all sorts of more and less interesting ...
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 | Not so social
As an avid user, and promoter, of Social Media I find myself constantly learning of and trying new things, some fun and useful - Pinterest - some not so - Delicious. But what has really amazed ...
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 | Social Media: the Golden Goose
When Social Media for Professionals launched I took a look at how the financial world values the world of social media. After looking through my previous blogs for some inspiration on new ...
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 | That'll learn yer
Last year I was asked to write an article for the Solicitors' Journal commenting on the Solicitors Regulation Authorities review of the rules governing solicitors' CPD. Apart from getting side-tracked ...
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 | Contributions to enrich the learning experience
It's always good to talk to peers, hear their points of view and share experiences. So, we try to create courses that enable users to do just that, courses that have the flexibility to allow ...
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 | 260,023 people can't be wrong!
Yesterday we had 281 new course registrations. Generally it runs at around 150 and peaks occasionally at 200, so 281 is close to a record. A promotion by The Institute of Physics ...
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 | Professionalism and Ethics launches
From the Enron scandal and BP's Deepwater Horizon oil spill to MPs expenses and Wiki Leaks, issues of trust, transparency, ethics and corporate social responsibility have never been so high on ...
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 | Should we trust the professionals?
I read an article recently on the Guardian Education blog about a teacher who lost a pupil on the London Underground. I read the article with my other hat on, as Chair of Governors of my local ...
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 | A big change for Imago
Everything thing we do at Nelson Croom is based in our technology system Imago. Imago is constantly working to ensure every course is accessible, every report works and every learner can ...
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 | UK at the forefront of web adoption
There have been a couple of stories recently which highlight the importance of the web, particularly in the UK. Both are striking in their own ways, particularly in the positive picture they paint of ...
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 | T-shaped professionals for Engineers Ireland
I've attended a number of events recently which have addressed the question "What is a professional?" Professional bodies are rightly engaged with this, and it's interesting to see how different ...
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 | Nelson Croom course wins at the annual Kingston University awards
Nelson Croom's Grammar and Effective Writing course has this month won a "Technology enhanced learning" award in the annual Kingston University Learning & Teaching Awards. Congratulations to ...
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 | Succession Planning
There comes a time for every practicing accountant when they have to consider their departure from business life, and wonder if the firm they have built up will have value in someone else's eyes.
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 | Working with Wiley
Nelson Croom has been working with Wiley for many years providing online courses for Wiley staff across the UK, and in 2009 we were asked to build Delphi, a substantial e-learning resource, to house all ...
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 | An interview with Juan Carlos Venegas, author of Becoming an Expert Witness
We recently sat down with our author Juan Carlos Venegas to find out more about him and his views on CPD and e-learning. Find out what he had to say in the first of his two part author interview.
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 | One Plus One makes?
Our current nominations in two categories of the E-Learning Awards made me think of ...
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 | The end of university as we know it?
With the press full of stories this year of universities with spare places, I was reminded that only two years ago I felt moved to write this piece bemoaning the lack of places for some ...
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 | Training: A future for young workers
In today's market it is becoming increasingly difficult for young people to get their first job. From personal experience after my Masters, and that of my friends on the course, more often ...
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 | Health & Social Care
A full list of healthand social care clients can be found here.
The health sector has been using e-learning ...
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 | One Plus One = A difference
We're pleased to see our client One Plus One is at the centre of the government's ideas on
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 | Professional Development demo
Sign up today and complete a module for free to receive a CPD certificate as evidence of completion of 1 hour's CPD.
The module on Strategy and You is taken from Thinking Strategically by ...
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 | Accounting and Finance demo
Sign up today and complete a module for free to receive a CPD certificate as evidence of completion of 1 hour's CPD.
The module on ethical issues in professional relationships is taken from Eth...
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 | New course: Social Media for Professionals
Nelson Croom has launched a new course aimed at helping professionals use social media more effectively in their work. Written by Anna Faherty, Social Media for Professionals shows learners ...
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 | A new course announced
I've recently had a meeting with one of our authors, Robin Tidd, to scope out Robin's next course which he has just begun writing. The new course is titled The Accountant as Business ...
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 | Revamped and updated courses
We've just finished updating our series of 3 management courses. Leadership Skills, Coaching Skills and Managing from Within the Team have all been updated to have a more modern look and feel ...
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 | Learning Technologies
Last week saw Learning Technologies 2011 come to London and once again Nelson Croom were on stand 111.
This year was another successful and busy show for us as we launched
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 | Carrot, stick...or are you just curious?
At Nelson Croom we talk about different online learning designs for different types of learning as a spectrum: 'learning for enlightenment' at one end and 'learning for compliance' at the ...
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 | Nelson Croom wins gold twice at the E-Learning Awards 2010
I originally worte this two years ago, but with a new website and a new blog coinciding with the run up to this year's awards, I couldn't see it disappear, so I am republishing it to relive ...
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 | Professions & Trades
A full list of the professional and trade bodies we work with can be found here.
From market researchers to engineers, fro...
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 | How socially responsible is your business?
What is a corporation's role in society at large? What is their 'Corporate Social Responsibility'? This debate has been raging for some time, most recently focusing on how enterprises ...
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 | Risk Management update
Our course on Risk Management, written by David Allen has been updated this month. The final section of the course looks at recent issues and disasters in terms of risk and includes new content ...
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 | Nelson Croom shortlisted for two E-learning Awards
Nelson Croom has two entries short listed for this year's E-Learning Awards. accountingcpd.net has been shortlisted ...
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Hello
Welcome to our website. Nelson Croom provides award winning online learning that is flexible, creative and relevant. Learning works best when it engages and motivates people. Our use of social learning encourages learners to learn from each other as well as the experts. Throughout the website, we share our thoughts about the best way for professionals to learn and we invite you to do the same. Please add your comments to our blogs. Each of us learns best when we share our ideas. So help us to help you and your members, staff and customers, make the most of social learning. If you want to talk to us directly about what we do, please contact us.
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