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Building and Growing your Firm expands on the themes of the two previous courses of this 8 part series, Planning for your firm and Practice models and networks, and also looks at issues such as developing a growth strategy, coping with increased regulation and competition, marketing, and how to enhance the "culture" of your firm.
This course is part of a series of eight courses based on the IFAC Guide to Practice Management for Small and Medium Sized Practices and has been produced with the permission of IFAC.
Work through the knowledge and application modules to understand the theory and exchange your ideas with your peers. Then complete the final Putting it into Practice module to create an action plan for your practice.
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Building and Growing your Firm enables the learner to:
- Develop effective growth plans
- Put those plans in to action
- Create realistic financial plans
- Develop the right culture at their firm
Learning outcomes
Developing a business plan
A simple business plan analysis
SWOT analysis
The organization chart
Developing strategies
Assessing growth requirements
Developing a growth strategy
Strategies for coping with increased regulation
Building a brand
Marketing and promotion
Implementing your plans
The importance of implementation
How to implement your plan
Financial management
The capacity budget
The financial budget
The cash flow forecast
Taking it forwards
Putting in to practice
This module helps you put the learning from this course in to practice in your firm.
Target audience
This course is suitable for all accounting professionals looking to start or improve their practice.
See also:
Practice Management: Planning for your Firm
Practice Management: Practice Models and Networks
Promoting your Professional Practice
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